Conversion Rate Optimization (CRO) Market

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Question ^*

What would be your ideal outcome from implementing a CRO solution/service?

1. Significant increase in conversion rates

2. Better understanding of user behavior

3. Improved return on ad spend (ROAS)

4. More efficient website design and updates

5. Other: ____________

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Question ^*

What's your biggest challenge in improving your website's conversion rate?

1. Low website traffic

2. Difficulty identifying conversion bottlenecks

3. Lack of A/B testing resources/expertise

4. Unclear understanding of user behavior

5. Other: ____________

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Question ^*

Which CRO tactics are you currently using? (Select all that apply)

1. A/B testing

2. Heatmaps & User Recordings

3. Landing page optimization

4. Form optimization

5. None

6. Other: ____________

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Question ^*

What tools do you currently use for website analytics and CRO? (Select all that apply)

1. Google Analytics

2. Google Optimize

3. Hotjar/Crazy Egg

4. Optimizely

5. VWO

6. None

7. Other: ____________

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Question ^*

What specific conversion goals are you most focused on improving? (Rank top 3 in order of priority)

1. Lead generation (form submissions)

2. E-commerce sales

3. Trial sign-ups

4. Newsletter subscriptions

5. Other: ____________

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