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Livestreaming E-commerce Market
Livestreaming E-commerce Market
Question
*
What type of product categories are you most interested in purchasing via livestream?
1.
Fashion/Apparel
2.
Beauty/Cosmetics
3.
Electronics
4.
Home Goods
5.
Food/Beverage
6.
Other: ____________
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Question
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What motivates you to watch/engage with e-commerce livestreams?
1.
Product discovery
2.
Entertainment
3.
Deals/Discounts
4.
Learning product usage
5.
Community interaction
6.
Other: ____________
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Question
*
What are the biggest frustrations you face while shopping via livestream?
1.
Slow loading or buffering
2.
Lack of product information
3.
Difficult ordering process
4.
Unreliable hosts/presenters
5.
Delayed/unclear communication
6.
Other: ____________
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Question
*
Which features would significantly improve your livestream shopping experience?
1.
Interactive Q&A
2.
Personalized recommendations
3.
Easy payment options
4.
Real-time product demonstrations
5.
Seamless checkout process
6.
Other: ____________
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Question
*
How important is influencer/host authenticity to your livestream shopping experience?
1.
Very important
2.
Important
3.
Neutral
4.
Not so important
5.
Not at all important
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