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E-commerce Analytics Market
E-commerce Analytics Market
Question
*
How frequently do you need to access and analyze E-commerce data?
1.
Daily
2.
Weekly
3.
Monthly
4.
Quarterly
5.
Only when needed (Ad-hoc)
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Question
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Which of the following reporting formats or functionalities do you find MOST useful? (Select up to 2)
1.
Interactive Dashboards
2.
Automated Report Generation
3.
Customizable Reports
4.
Real-time Data Updates
5.
Data Visualization (charts, graphs)
6.
Mobile App Access
7.
Alerts for significant changes in data
8.
Integration with other business tools (CRM, Marketing Automation)
9.
Predictive Modeling
10.
None
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Question
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Which of the following E-commerce areas are MOST important to you to track and improve? (Select up to 3)
1.
Website Traffic & Sources
2.
Conversion Rates (Overall & By Product/Category)
3.
Customer Acquisition Cost (CAC)
4.
Customer Lifetime Value (CLTV)
5.
Cart Abandonment Rate
6.
Average Order Value (AOV)
7.
Product Performance (Sales, Views, Conversions)
8.
Marketing Campaign Performance (ROI)
9.
Inventory Turnover
10.
Customer Segmentation & Behavior
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Question
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What are your BIGGEST challenges in using E-commerce data to improve your business? (Select all that apply)
1.
Data is scattered across different platforms.
2.
Data is difficult to understand and interpret.
3.
Lack of time to analyze data.
4.
Lack of skilled resources to analyze data.
5.
Existing analytics tools are too expensive.
6.
Existing analytics tools don't provide actionable insights.
7.
Difficulty in attributing sales to specific marketing efforts.
8.
Lack of real-time data.
9.
Data privacy concerns.
10.
Other (Please specify: __________)
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Question
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What kind of insights from E-commerce Analytics would be MOST valuable to you? (Select up to 3)
1.
Personalized product recommendations for customers.
2.
Predictive analysis of future sales trends.
3.
Automated reporting on key performance indicators (KPIs).
4.
Identification of high-value customer segments.
5.
Optimal pricing strategies for different products.
6.
Insights on competitor pricing and product strategies.
7.
Recommendations for improving website user experience.
8.
Suggestions for optimizing marketing campaigns.
9.
Inventory management optimization.
10.
Fraud detection.
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