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Health and Beauty E-commerce Market
Health and Beauty E-commerce Market
Question
*
What type of health & beauty products do you purchase most frequently online?
1.
Skincare
2.
Makeup
3.
Haircare
4.
Vitamins/Supplements
5.
Personal Care (e.g., soaps, lotions)
6.
Fragrances
7.
Other (Please specify)
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Question
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What would make you more likely to purchase health & beauty products from a new/less-known online retailer?
1.
Free shipping & returns
2.
Exclusive discounts or promotions
3.
Strong social proof (e.g., positive reviews, influencer endorsements)
4.
Clear product information and high-quality images
5.
A user-friendly website/app
6.
Excellent customer service
7.
A focus on specific health/beauty concerns (e.g., acne, aging)
8.
Nothing
9.
I prefer to stick with familiar retailers.
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Question
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What are your biggest frustrations when buying health & beauty products online?
1.
High shipping costs
2.
Limited product information/reviews
3.
Difficulty finding specific products
4.
Concerns about product authenticity
5.
Slow delivery times
6.
Inconvenient return process
7.
Lack of personalized recommendations
8.
Other (Please specify)
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Question
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Which of the following features would most improve your online health & beauty shopping experience?
1.
Virtual try-on/shade matching tools
2.
Personalized product recommendations based on skin type/concerns
3.
Subscription options with customized product refills
4.
Detailed ingredient lists and product usage instructions
5.
Live chat support with skincare/makeup experts
6.
Easier comparison of products across different brands
7.
More sustainable/eco-friendly product options
8.
None of the above
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Question
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How important are the following factors when choosing where to buy health & beauty products online?
1.
Price
2.
Product Variety
3.
Shipping Speed
4.
Return Policy
5.
Customer Reviews
6.
Brand Reputation
7.
Loyalty Programs/Rewards
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